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The #1 Reason to Self-Publish in 2014

Unless you’ve been hiding under a rock in 2013, you already know how much the publishing landscape has changed this year. One of the major themes of this year was the vocalization from many authors about the deep dissatisfaction they experienced when working with traditional publishers. According

The Holstee Manifesto

Are you the kind of person who sets resolutions each year? I am. In fact, every year I spend a couple days looking back over the previous year in a sort of “annual review” and then decide what I want to accomplish in the coming year. More

The Ultimate Guide to Pressing Publish

The Ultimate Guide to Pressing Publish is almost done – and I’m so excited to share it with you! I’ve gotten a TON of really positive feedback and I wanted to let you know what people are saying: Seriously, I can’t stop thinking about it. The strategy

How to Create The Perfect eBook Landing Page

Our friends over at Formstack created a great infographic about landing pages we thought we’d share with you authors out there. Of course, this isn’t an exact “science” and you should feel free to get as creative as you want. These are just some best practices for

Feeling Overwhelmed?

81% of people say they say they want to write a book. But – big surprise – most never do. Why? Because they are either afraid or… They don’t know what to do to make it all happen Beating The Odds In our last blog post we talked


This is an excerpt from our ebook: The Definitive Guide to Launching a Successful eBook. Fear is a funny thing. It comes up when we feel uncomfortable and there’s nothing more uncomfortable for a lot of folks than putting your work out there and asking people to buy

iBooks Author Goes Beyond Novels and Textbooks

When iBooks Author launched last year, most people were talking about textbooks and novels. In fact, that’s how Apple pitched it at it’s demo debut. But iBooks Author is capable of so much more… Imagine a sales rep visiting a client and using the iPad to show

Your Market Just Got Bigger

Authors, teachers, students – and anyone who reads, for that matter – get ready: iBooks has come to the Mac.   Finally, you’ll be able to read any of Apple’s 1.8 million iBookstore titles right from the comfort of your desktop or laptop computer. For the last