The Ultimate Guide to Pressing Publish is almost done – and I’m so excited to share it with you!
I’ve gotten a TON of really positive feedback and I wanted to let you know what people are saying:
Seriously, I can’t stop thinking about it. The strategy is brilliant and the tactics are actionable – I’m going to employ everything you said over the weekend.
Lauren Dinger, Boston MA
Your discussions on market analysis, marketing and planning the launch were outstanding. Simple and succinct combined with tactic encouragement and guidelines.
Craig.H., Wellington NZ
My first thought while reading was -‘has she read my mind?!’ Seriously. No joke, you hit the nail on the head. This is fantastic.
Colleen Hurley, Chicago IL
I’m truly humbled by the reviews so far.
The Definitive Guide to Pressing Publish
Here’s the Simplest, Most Effective Way To Write, Launch, & Sell Your eBook.
This isn’t based on the latest fad. It’s just a smarter way of selling ebooks.
Chapter 1: Introduction
What’s the difference between authors who sell books and those who don’t? I promise you – it’s not talent. In fact, it’s something you already know how to do, you just aren’t doing it. In this chapter we’re going to get you off the author hamster wheel and on the most effective path to publishing so that when you launch, you’ll know you’re going to have paying customers on day one.
Chapter 2: An eBook That Sells Itself
A lot of ebook authors aren’t making money because they’ve got the sales cycle backwards. They write an ebook, create a landing page, setup a blog and social media accounts, and then try to get people to buy. It doesn’t work and this chapter is going to tell you why.
It’s time for a new system – one that will actually result in sales and an audience that is begging you to publish your content.
Chapter 3: Know What People Want & How to Give It To Them
Writing a book is time-consuming. Wouldn’t it be nice if you had a crystal ball that would tell you what people want and how to give it to them before you write a single word? Good news – you don’t need a crystal ball. You just need to test the market and then put yourself where the money is. This chapter shows you how to do that in 30 minutes or less.
You’ll discover exactly what your audience wants, how to give it to them, and how much they are willing to pay for it. It’s not complicated. But most people don’t realize this is the secret to selling and profiting from ebooks.
Chapter 4: You Are Your Biggest Asset – Use It
The first ingredient to a successful launch is not a tactic, it’s a mindset. Understanding the barriers that hold you back and how to deal with them will put you in a powerful position to execute your launch. Fear of marketing, overwhelm, writer’s block – these are real things that we need to deal with – and this chapter explains how we’re going to do it.
These aren’t fluff tactics. They’re critical in positioning you as an authority in your market and helping you create something magical – awesome loyal fans.
Chapter 5: Launch The Right Way
“Strategy without tactics is the slowest route to victory. Tactics without strategy is the noise before defeat.” -Sun Tzu
Here’s your 90 Day Tactical Plan. Implement a proven marketing plan to have your audience literally begging to give you their money. This section includes everything you need to have a successful launch (hint: i’s not just one launch) and detailed explanations about how to execute. You’ll learn how to harness the power of your fanbase and tap into your email list without doing anything that makes you uncomfortable or feel “salesy.”
Chapter 6: Closing Thoughts
99% of your success will come from what you do next. Success generally happens after this part…and not a single minute before.
You’ll want to know the difference between those who publish and those who never make it – and it’s all here, waiting for you in this chapter.